Link Building Tools We Use at Distilled

We recently gathered up a list of all the link building tools and resources we turn to daily across the company at Distilled. In the “TAGFEE” spirit of generosity, we thought it might be useful to others and we thought we’d share it here.

Link building is on our minds a lot of the time anyway, but even more so at this time of year in the run up to our Linklove link building conferences in London and Boston (it’s in less than a month and yes, there’s a discount for SEOmoz PRO members in the discount store, see below for more details or check out the trailer and a testimonial).

We have a variety of people helping our clients get more links in different ways and in different roles at Distilled. We have:

  • SEO consulting focussed on strategic changes
  • SEO execution and creative focussed on content creation and relationship building
  • Digital PR
  • Outreach

We also just have an ever-increasing number of people spread across three offices and eight timezones!

It’s therefore inevitable that people will do things differently and use different resources. Over the years we’ve talked about a wide range of tools and resources in blog posts, at conferences and in client work – but the ones below are the ones that seem to have stuck around (or that we’re trialling at the moment) and that came out in the canvassing of the team. In that spirit, I hope you’ll find something of use here.

When we recently got our whole company together in London for the first time since Rob moved to Seattle to open our first US office in early 2010, part of the objective was to improve our processes and share knowledge across the company about how different consultants work. On one of the days we ran a (cheesily-named) ship-a-thon where we each aimed to “ship” things in a single day to improve Distilled. To give credit where it’s due, Hannah decided to collate this list – I’ve just added some of the commentary and formatting. Thanks Hannah!

So, without further ado, here is the list of link building tools people in Distilled are using right now:

Data, Analysis and Research

Raven [Paid]


I’m sure you’re all familiar with the Raven toolkit – it’s great for reporting and analysis as well as having a bunch of tools to make your actual link building efforts more effective.



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7 Responses to Link Building Tools We Use at Distilled

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